Pledge to be chicken free

Chickens are curious; they love investigating new things. They like to scratch in the undergrowth, graze on fresh tips of grass, and love to stretch out their wings to bask in the sun.

But the millions of chickens used for meat are bred to suffer severe health problems, caused by their explosively fast growth. Trapped in their own bloated bodies, their weak legs struggle to hold up their weight

Already many Kiwis are refusing to eat chicken due to the suffering involved. You too can make a promise to keep chicken off your plate!

There are many delicious chicken alternatives available to suit different tastes. Sign the pledge and we’ll send you tips on chicken-free options to get you started.