Collab for Animals:
Brand and Creator Partnerships

Are you a content creator, writer, influencer, brand, or advocate looking to make a massive impact for animals in Aotearoa? Because we want to team up with you!

We're looking for changemakers
of all kinds

No two collaborations are the same. Some partners help us raise awareness of key campaigns. Others inspire people to try plant-based living, support fundraising appeals, attend events, or use their voice to advocate for stronger protections for animals.

Do you create content that informs, inspires, entertains, or sparks conversation?

We’re always looking to collaborate with creators who care about animals, sustainability, social impact, or creating positive change.

This could look like:

  • Sharing SAFE campaigns with your audience
  • Creating educational content around an animal issue that matters to you
  • Documenting your plant-based journey
  • Featuring SAFE in videos, podcasts, newsletters, or blogs
  • Attending our events and campaign activations
  • Amplifying key moments throughout the year

 

Whether your community is on TikTok, Instagram, YouTube, Substack, LinkedIn, Twitch, or beyond, we’d love to explore how we can work together.

Stories have the power to shift culture.

If you’re passionate about meaningful storytelling, we can connect you with campaign insights, expert commentary, research, and opportunities to help bring animal issues into the public conversation.

Together, we can help more people understand what’s happening behind closed doors and create greater support for solutions that benefit animals.

Get in touch with our Media team

Consumers increasingly want to support businesses that align with their values.

Partnering with SAFE is an opportunity to demonstrate your commitment to compassion, sustainability, and positive social impact, while helping create a better future for animals.

There are many ways your organisation can get involved, including:
• Cause-related marketing campaigns
• Workplace fundraising initiatives
• Donation partnerships
• Event sponsorship
• Product collaborations
• Awareness campaigns

We’re particularly excited to hear from plant-based, ethical, sustainable, and purpose-led brands looking to help accelerate change for animals in Aotearoa.

Meaningful change requires a diverse movement.

If you work in animal advocacy, environmental sustainability, food systems, education, public health, law, academia, or community organising, we’d love to connect.

By bringing together expertise, experience, and shared ambition, we can strengthen the movement for animals and create greater impact across Aotearoa.

SAFE and Mudita

Join a movement for change

The challenges facing animals don’t exist in isolation. The systems that exploit animals also place pressure on our environment, contribute to unsustainable food production, and shape the type of future we create for generations to come. That’s where you come in.

By combining our expertise with your audience, creativity, or platform, we can achieve more together than either of us could alone.

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*Please note that this is not an application for employment at SAFE for Animals; this is an inquiry for a collaborative partnership. SAFE reserves the right to decline or withhold a response to any unsuitable or inappropriate inquiries. If both parties wish to proceed with a collaboration or partnership, a formal agreement will be put forward for consideration before the relationship commences. 

Learn more about our work

SAFE for Animals hand over petition to Protect the Ban on Live Export outside parliament

Our Impact

SAFE’s grass roots were planted in 1932, when a bunch of volunteers started New Zealand’s branch of the British Union for the Abolition of Vivisection. Now, we’re still here for animals. From the rallying in streets, to advocating for animals in parliament and the High Court, from television news to

A hen and a pig interact against blue sky.

How we work

We use robust research and science, strategic communications, and public support (from people like you) to drive institutional, political and societal change, to improve outcomes for animals, people, and the planet.