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We are getting ready to launch one of our biggest ever public awareness campaigns that will expose some of the cruellest farming systems in New Zealand that impact at least 123 million animals. We can only pull this off with your help!

Animals in Aotearoa

Support our current campaigns to help animals

The scale of suffering faced by animals in New Zealand, particularly farmed animals, is immense - but we are driving positive change at an immense scale too. Stand with us as we demand change for animals in Aotearoa.

Together, we can end Factory Farming!

Factory farming causes millions of animals around the country to suffer, so we’re launching our campaign to expose it. Please donate today to power our campaign.

POWER OUR CAMPAIGN
Call for an independent voice for Animals in Government

The scale of suffering faced by animals in New Zealand, particularly farmed animals, is immense - but we are driving positive change at an immense scale too.

Take action
Join us for our Rise for Animals Summit

From grassroots trailblazers and advocacy experts, to food tech industry leaders and plant-based doctors… Rise For Animals has something to inspire everyone who cares about creating a better future for animals.

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See all actions for animals ➞

SAFE for Animals -
New Zealand's Leading Animal Rights Charity

SAFE’s vision is a world where animal rights are valued. We work to achieve that vision through our mission to end the exploitation of animals.

That future isn’t far away. With the help of supporters like you, every day we are making massive wins for thousands of animals, and each step forward brings us closer to an Aotearoa where all animals matter.

Donate today

Ways to Give

As a charity, SAFE is reliant on the support of caring people like you to carry out our valuable work. Every gift goes towards providing education, undertaking research and campaigning for the benefit of all animals. SAFE is a registered charity in New Zealand (CC 40428). Contributions of $5 or more are tax-deductible.

Become a Monthly Donor

Join the Heart for Animals Regular Giving Programme and be part of a compassionate community dedicated to transforming the lives of animals in New Zealand.

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Remember SAFE in your will

Animals have had an impact on your life. By remembering SAFE in your will, you can impact the lives of animals for years to come. It's action you can take now to ensure a kinder, more compassionate world for future generations.

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Make a one-off gift

Help us continue helping animals in need. As a charity, SAFE is reliant on the support of caring people like you to carry out our valuable work.

Donate now

Have your say: Help end cage animal farming in the EU 

While the New Zealand Government is moving to weaken our animal welfare laws and keep cruel cage farming practices in place, the European Union (EU) is heading in the opposite direction. The European Commission is now seeking public input on reforms to strengthen on-farm welfare – including proposals to phase...

Holding the egg industry accountable for dishonest cage egg labels

Sadly, Kiwis may not be aware that one third of hens farmed for egg production in Aotearoa are farmed in these cruel cage systems. Why? Because the cage egg industry is doing its best to hide the truth. Right now, millions of cage eggs are being sold across Aotearoa without...

Breaking: New footage exposes cruelty behind Government’s pig-caging Bill

Content warning: This article contains images and descriptions of animal suffering that some readers may find distressing.     New footage from a Taranaki pig farm has revealed the grim reality of life inside a farrowing crate for mother pigs – the same cages the Government is rushing to legalise...

Eat Kind

Eating plant-based is one of the best ways you can help animals, the planet and your health.

Imagine if you could make a difference for animals every single day. You don’t even have to do anything extraordinary. Every meal is a chance to make a difference. It’s as simple as what you choose to eat! And, it isn’t about missing out – it’s about adding compassion.

Learn more
Donate today

Will you help us end Factory Farming in Aotearoa?

We are getting ready to launch one of our biggest ever public awareness campaigns that will expose some of the cruellest farming systems in New Zealand that impact at least 123 million animals. We can only pull this off with your help! Please donate today to support the launch of this massive new campaign.

Yes, I'll back this campaign!