Take action Rodeo cruelty
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We’re Kiwis, not ‘cowboys’

Mountain background with bold text 'There's nothing Kiwi about rodeo'over it


In New Zealand, when we think of the great Kiwi summer, we think of getting outdoors, swimming in the ocean, and spending time with loved ones in the endless sunshine.

However this year, like many other years, some families will be heading to the rodeo.

Can you believe this still exists in New Zealand?

Give to SAFE’s campaign

Give to SAFE’s campaign to demand a ban on the cruellest activities in rodeo.

This summer, remind Kiwis to give rodeo a miss

Before the 2017 election, more than 62,000 caring people just like you told the Government they wanted a complete ban on rodeo. At that time the Labour Party promised they would ban the cruellest practices in rodeo. But, since being elected to Government, they have failed to keep their promise.

It’s time to ban rodeos for good.

Give to SAFE’s campaign

The rodeo community are already mobilising and speaking with their MPs so they can ‘play cowboy’ at the expense of sensitive animals. Animals forced to take part in rodeo need your help now to remind caring people that there’s nothing Kiwi about rodeo.

Give to SAFE’s campaign to demand a ban on rodeo.

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Help us continue helping animals in need

As a charity, SAFE is reliant on the support of caring people like you to carry out our valuable work. Every gift goes towards providing education, undertaking research and campaigning for the benefit of all animals. SAFE is a registered charity in New Zealand (CC 40428). Contributions of $5 or more are tax-deductible.