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Strategic plan

About us Strategic plan
About us

Strategic plan

SAFE’s strategic projects, programmes and activities help us deliver on our mission and ultimately help us create a kinder Aotearoa for all animals.

Strategic plan

Strategic plan

View or download our Strategic Plan to learn more about our strategic projects, programmes and activities for April 2019 to March 2021.

Eat with kindness

Try the Plant-Based Challenge

Eating a plant-based diet is the most important thing you can do to help animals. It's a simple switch, but it makes a big difference. You'll feel great knowing that you are putting your values into action. Challenge yourself to give it a try. We bet you’ll find it tastier and easier than you ever imagined!

Donate today

Help us continue helping animals in need.

As a charity, SAFE is reliant on the support of caring people like you to carry out our valuable work. Every dollar goes towards providing education, undertaking research and campaigning for the benefit of all animals.