News

As the rodeo season ends, opposition continues to ramp up to end these events and SAFE is calling on the Government to make this season the last. During the six-month rodeo season, which ended on Saturday with Waimarino rodeo, public concern has raised this issue to such a level that...

Today SAFE’s petition to ban farrowing crates signed by 112,844 people, believed to be the largest petition in five years, was handed in to Parliament. The petition was delivered to Green MP and spokesperson for animal welfare Gareth Hughes by SAFE, a live pig called Buttercup and actor Thomasin Harcourt...

As the New Zealand rodeo season draws to a close with the Wanaka rodeo finals this weekend, we are ensuring that this form of animal cruelty remains in the spotlight by launching a hard-hitting nationwide campaign. This campaign includes a cinema advertisement and striking billboards, comparing the cruelty of calf roping...

One of the world’s largest consumer good companies, Unilever, has announced plans to source 100% cage-free eggs worldwide by 2025. The updated timeline for its global commitment is in addition to Unilever’s existing policy to transition their European and North American supply chains to cage-free by 2020. This position statement is...

SAFE supports a government move announced today, that they will look at welfare issues in rodeo, but believe more needs to done. The Associate Minister of Agriculture Meka Whaitiri announced that officials have been asked to see how animal welfare can be improved in the use of calves, electric prodders,...

SAFE supports a government move announced today, that they will look at welfare issues in rodeo, but believe more needs to done. The Associate Minister of Agriculture Meka Whaitiri announced that officials have been asked to see how animal welfare can be improved in the use of calves, electric prodders,...

Animal advocacy organisations SAFE and Farmwatch say news of the  conviction of a dairy farmer who was recently fined $500 and ordered to  pay $500 costs following the now infamous case of the mistreatment of a  cow filmed suspended from a ‘hip clamp’ in 2015 sends a message that  cruel...

The news of the conviction of a dairy farmer who was recently fined $500 and ordered to pay $500 costs following the now infamous case of the mistreatment of a cow filmed suspended from a ‘hip clamp’ in 2015, sends a message that cruel treatment will not be tolerated. The...

SAFE is thrilled to announce Town Tonic as the winner of our People’s Choice Award for Best Dish. Their “vegan pumpkin pie, glass, pistachio, chocolate, rosemary strudel” stood out among so many delectable, drool-worthy dishes. Owner and Executive Chef Jamie Bennett, who founded the Christchurch farmers’ market has committed to...

Another victory for New Zealand hens! SAFE is applauding retail outlets FreshChoice and SuperValue, owned by Countdown, for committing to move away from selling caged eggs. This latest move brings all major New Zealand supermarket chains together, united against the cruelty of cage-eggs. SAFE has been talking with Countdown since...

SAFE is pleased to congratulate Subway for announcing today that they will move away from using whole cage eggs in their 280 New Zealand stores, effective immediately. After talks with SAFE, Subway’s new policy is the latest in a series of trending cage-free commitments across the country. “SAFE has been working...

The campaign to end rodeo is heating up as more and more people, from animal experts to local concerned people, add their voices to calls for a ban. One of these is Dr Peggy Larson who in January and February, visited NZ from her home in the US. Dr Larson...

The strength of public feeling against rodeo is escalating. Recent months have seen protests up and down the country, numerous media stories and a surge of outrage on social media, all speaking out on the distress caused to animals by rodeo cowboys. This season, the cowboys have engaged the services...

Following the reported injury and death of a bull at yesterday evening’s Pukemanu Bullride in Martinborough, SAFE is again demanding an end to all rodeo events due to the stress and risk they subject the bulls, horses and calves to, whilst forced to perform. Spectators said the animal broke his...