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Rescued rats Felix and Veritas ask Victoria University to end the cruel ‘forced swim test’

May 12th, 2019
On World Day for Laboratory Animals, observed on 24 April, two brave rescue rats named Felix and Veritas returned to Victoria University of Wellington to deliver an important message.  At Victoria University, rats are subjected to an experiment known as the ‘Forced Swim Test’. The test involves placing a small animal such as a rat...
Hilton Hotel Group release cage-free commitment in record-breaking time!

Hilton Hotel Group release cage-free commitment in record-breaking time!

May 9th, 2019
We are a huge step closer to seeing a world where hens don’t suffer in cages. Within 24 hours of the campaign launching, Hilton Hotel Group released a public statement announcing a new policy to phase out cage eggs in all its hotels globally by 2025. Just yesterday, over 55...

Hilton Hotel Group and Best Western targeted in global cage egg campaign

May 8th, 2019
Hotel groups, Hilton and Best Western, are being urged to go cage-free worldwide by over 55 major international animal protection organisations as part of a global campaign. The coordinated campaign, asking Hilton and Best Western to use exclusively cage-free eggs, has just launched out of Europe at the 2019 summit...
Service Foods going cage-free!

Service Foods going cage-free!

May 7th, 2019
SAFE is excited to announce the country’s second largest foodservice company, Service Foods, has produced a 2025 cage-free policy for all shell eggs.    Over Easter, SAFE delivered a giant Easter card asking Service Foods to have a heart for hens and name the date it will officially go cage-free. We were delighted to see this struck a chord...

High wounding rates means hundreds of thousands of birds will die slowly this duck shooting season

May 3rd, 2019
The duck shooting season started on May 4, 2019, and hundreds of thousands of birds will die slow, painful deaths as a result. SAFE wants duck shooting banned in New Zealand due to the high numbers of birds, including natives that are wounded and maimed, and die slow and painful...
New poll shows caring Kiwis moving towards a plant-based diet

New poll shows caring Kiwis moving towards a plant-based diet

May 1st, 2019
Compassionate Kiwis are ditching animal products and opting for kinder plant-based foods, according to new figures from Horizon Research. The Horizon Research poll shows there has been a rise in conscious food purchases over the past three years. Kiwis are eating less meat, dairy and fish products, and the majority...
Make way for Meat-Free May!

Make way for Meat-Free May!

April 30th, 2019
Today marks the start of Meat-Free May! And this year Eat Kind are focusing on YOU! Join us, as we delve into all the amazing health benefits of a plant-based diet.  Alongside Kiwi medical professionals we are encouraging Kiwis to remove meat from their menus throughout May. Get ready to experience how...
‘Free-range’ chicken, a cruel con for caring Kiwis

‘Free-range’ chicken, a cruel con for caring Kiwis

April 30th, 2019
Big chicken corporations are conning Kiwis into paying more for meat that is labelled free-range, despite the fact that the conditions these birds are kept in are almost indistinguishable from the standard in factory farm sheds. Footage released by SAFE on April 30, 2019 showed dead and dying chickens in...
Baby birds, bred to suffer: Chicken meat industry cruelty exposed

Baby birds, bred to suffer: Chicken meat industry cruelty exposed

April 29th, 2019
SAFE released footage on April 30, 2019 from an Auckland chicken farm that would shock most meat-eaters. The footage showed dead and dying chickens; including stranded birds that have fallen on their backs, unable to get up. Many of the chickens have red-raw skin, as a result of lying in...
Action on live export unavoidable

Action on live export unavoidable

April 22nd, 2019
It has now been three weeks since ABC news exposed extreme live export cruelty. In that time, over 2,000 people have written individual letters to Minister Damien O’Connor asking for him to act to end live export. When animals leave New Zealand, we lose the ability to care for their...
Service Foods receives giant Easter card from caring Kiwis

Service Foods receives giant Easter card from caring Kiwis

April 17th, 2019
This Easter, SAFE delivered a giant Easter card to Service Foods’ Auckland office. Inside the card were messages and signatures from caring Kiwis asking Service Foods to make its cage-free egg policy official.    Across New Zealand, millions of hens spend their entire lives confined within cages. The space allocated to...
Damien O’Connor slow to do review of sick and dying cows sent to Sri Lanka

Damien O’Connor slow to do review of sick and dying cows sent to Sri Lanka

April 4th, 2019
SAFE is urging Minister of Agriculture Damien O’Connor to urgently ban the export of cows after he turned a blind eye to sick and dying animals in Sri Lanka. An exposé broadcast on ABC News in Australia on April 5, 2019, showed harrowing footage of cows sick and dying in the...
Exposé reveals human and animal welfare disaster due to live animal exports

Exposé reveals human and animal welfare disaster due to live animal exports

April 3rd, 2019
An explosive exposé, launched April 4, 2019, revealed that hundreds of New Zealand and Australian cows had died in a deal to set up dairy farms in Sri Lanka. This deal, sanctioned by the New Zealand Government, has turned into a human and animal welfare disaster. ABC in Australia exposed...

MBIE report signals that the future could be plant-based, industry fears disruption

April 2nd, 2019
The Ministry of Business, Innovation and Employment (MBIE) in March 2019 released a report that signals the growing demand for more sustainable and ethical foods, but AgResearch could block further research. The report, prepared by Sapere Research Group, identified trends likely to affect the future of food and farming and...
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