Our work Live kind Eat Kind For the animals

For the Animals

Every meal is a statement of our values and a chance to create the world we want to live in.

Life for animals on modern day animal farms isn’t pretty. Forget the fairy tale farmyards in children’s books. They’ve been replaced by nightmarish places where millions of animals have their tails, teeth and beaks cut without pain relief, and most suffer in confinement until they are slaughtered.

By eating with care and cutting out animal products from your diet, you can save around 100 lives each year and send the message to the animal agriculture industry that you do not support the use of animals for food production. Click here to learn more about the work we’re doing to create a kinder Aotearoa for animals.


Give it a go

Veganuary is your chance to do good and feel great!

Take action to combat the climate emergency, contribute towards a kinder Aotearoa for animals, and follow in the footsteps of plant-powered athletes – what better way to kick off the new year?!

Donate today

Help us continue helping animals in need.

As a charity, SAFE is reliant on the support of caring people like you to carry out our valuable work. Every dollar goes towards providing education, undertaking research and campaigning for the benefit of all animals.